Thursday, June 19, 2008

The Explanation...

APAC(h)E...
apple+versace (yes u have to be talented to work that one out...)
...and incase u dont get it, the helicopter on the roof of the entrance (taken from google warehouse) is an apache gun ship.... see... it all fits together...


Who-Gets-What:
My ideas behind "who-gets-what-office" are a bit lame - but they work...
Versace to me, seems very separated from the world - doesn't know what its like to be a normal person living 'life' - shes been very privileged and highly strung - so she seemed the perfect candidate for the top floor suite.
Conveniently, all my thoughts about Jobs concluded that he should get the lower office... He's a lot more 'down-to-earth' - he doesn't promote himself - He's relatively selfless and i decided his environment should be more of a 'lab' - which i attribute to being downstairs...
So that was that.

Donatella Versace's office: is very white with highlights of black - a timelessly elegant trademark of Versace. Personally i feel the logo has been used to death in this design, however Versace s well known for showing off its trademark and i feel that Donatella would appreciate the use of its logo throughout the office.
Versace's lift is loacted backstage' of her catwalk, it uses an appropriation of the Versace logo, and drawing inspiration from a pininfarina designed kitchen. (yes a kitchen!). The catwalk is surrounded by water, to echo the yearly Versace fashion show at the Ritz in Paris, where a glass catwalk is built over the hotels pool.

Steve Job's office:
The entrance to Jobs office is appropriated from the main Apple store on 5th Ave NY NY. The store is completely below ground, with only a glass cube above the street for the entrance - similar experience to entering The Louvre.
The elevator is an apple with a compartment carved out of it to make it like a 'pod' (yes, i am agenious!)

Meeting place: The best connection i could come up with between Versace, Jobs and the concept of power was "Leopard."
Long winded? maybe - but its kinda clever (and incredibly nerdy/geeky) of me. "Leopard" is the name of the new Apple OS. Leopard print is synonymous with fashion (at least it used to be) - although not an icon of versace, it still features in numerous of its designs.

No comments: